‘EC bow crore ki bucha?

Anupham Mittal, an entrepreneur and a judge of Shark India, is measured by one of the largest food industry deals in India. Reacting to the acquisition of the Singapore investment firm Subsec for Haldiram Food Snacks, Mittal appeared on Х with a witty note:

“EC Laah Crore Ki Bucha? Kamaal Hai India.”

His comment alludes to Haldiram’s reported estimate of $ 10 billion (about £ 8,500)-an incredible figure that highlights the growing global appetite for the Rapid Consumer Sector in India (FMCG).

Investment on Temeko in Haldiram, finalized on March 11, is an important milestone for the India -packed food industry industry. Providing a 9-10% minority share, Sek Sek surpassed several global firms, signaling an increase in international interest in India’s consumer market.

This agreement is one of the largest foreign investment in the FMCG sector in India, reflecting confidence in growing food and retail space in the country. With the increase in disposable revenue and changing consumer models, India has become a hotspot for global investors seeking to enter its expanded middle -class market.

Haldiram’s share is part of a larger investment strategy in Nemisec in India. The Singapore investment giant already has an exposure of $ 37 billion to the country as of March 2024 and plans to invest another $ 10 billion over the next three years.

Some of its significant Indian investments include:

• Manipal Health – 51% of US $ 2 billion investment.
• Rebel Foods – led a $ 210 million funding round in 2024, valuing the company to $ 1.4 billion.

With the move, Sek is now expanding to India’s packaged food sector, diversifying over health and investment in food technology.

While Seksk has secured its position, reports suggest that private capital giants Blackstone and Alpha Wave Global are in talks for an additional 5% of Haldiram’s shares. If finalized, this can bring even more foreign capital to the Indian FMCG space.

Haldiram, one of the most famous Snack brands, has attracted global attention with its traditional sweets and packaged foods. The $ 10 billion value emphasizes the strength and potential of the FMCG sector in India, which continues to attract major international players.