In potentially the biggest threat to Starbucks Because other companies realized that they could also sell pumpkin flavored treatments, Lacin Cafe, China’s largest coffee chain, open Her first stores in the United States yesterday with two places in Newouper.
If you haven’t heard of Lucin, it’s probably because you’ve never tried to get an OEO glass in China, where it’s massive, offering super cheap drinks and unusual flavors.
- The chain, which opened in 2017, surpassed the number of Starbucks in China in 2019. Now there are 22,000+ locations in the home country, after you -N -N.
- In 2023, Lukin’s revenue in China surpassed what Starbucks did for the first time, jumping from the accounting scandal that Lukin took out of Nasdak In 2020.
MeanwhileThings didn’t look so good for Starbucks in China recently, and not just because her barista can’t write the names in Chinese characters. The chain positioned itself as a high -level option, and sales dipped as customers turned to cheaper alternatives like Lacin. Last week, Starbucks denied He reports that he planned to sell his Chinese business.
Great picture: Starbucks has a 50-year-old head on the US market, but recently fights. The chain is trying to turn about five -quarters of sales sales by returning traditional coffees vibration And smileys of cups.Ar
This report was originally posted by Morning drink.
Source link
